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Digital Marketing Manager

Date:  Oct 24, 2019
Location: 

Salisbury, MD, US, 21804

Req ID:  2208
Job Function:  Sales & Marketing

Perdue Foods is part of Perdue Farms, a family-owned company heading into its second century of growth and innovation. With a goal of becoming the most trusted name in premium proteins, we create products for consumers and for retail and foodservice customers around the globe, while changing the way animals are raised for food.

Summary

The Digital Marketing Manager (DMM) will be the primary point of contact between Perdue and the enterprise customer for all digital marketing efforts including strategy, planning, execution and results.  The DMM will work with internal partners to coordinate the digital marketing efforts with the rest of the marketing and merchandising portfolio. The DMM will own certain enterprise customers and be present and connected to the teams supporting the various business lines. 

Principal and Essential Duties & Responsibilities
  1. Work with enterprise clients and internal teams, develop a digital marketing strategy that delivers incremental profitable revenue
  2. Forecast estimated revenue, pounds and KPIs for each marketing project
  3. Manage daily oversight of digital programs
  4. Develop variance reports explaining the differences of projected vs actual
  5. Stay up to date with the general marketing field and the specific advances and opportunities in the digital marketing field
Minimum Education
  • Bachelors degree in Marketing, Businesss, Digital Marketing, Finance, Merchandising, Economics, Psychology, Math or Statistics
Experience Requirements
  • 5-7 years relevant experience.
  • Experience executing and or managing digital marketing efforts
  • Highly competent with Excel and working with numbers and developing business cases and supporting all decisions with quantitative insights. 
  • Good at both verbal and written communication
  • High skill level at Microsoft Word, Excel and Powerpoint
Experience Preferred
  • Experience with CPG organizations, grocery or consumable is preferred. 

 

 

Perdue Farms, Inc. is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

 


Nearest Major Market: Salisbury