Loading...
Share this Job

Director of Marketing - Prepared Innovations

Date:  Sep 9, 2021
Location: 

Salisbury, MD, US, 21804

Req ID:  46561
Job Function:  Sales & Marketing

Perdue Foods is part of Perdue Farms, a family-owned company heading into it's second century of growth and innovation. With a goal of becoming the most trusted name in premium proteins, we create products for consumers and for retail and foodservice customers around the globe, while changing the way animals are raised for food.

Summary

This position will call on your strategic, creative, innovation and analytical skills to expand and grow our retail prepared foods portfolio.  You will be responsible for innovation and renovation activities (including stage gate management), developing ideas from concept to launch as well as commercialization of projects in the existing pipeline.  This role collaborates closely with R&D, Consumer Insights, Finance, Sales, Trade, and Operations.  This role has one direct report and reports into the Vice President Marketing.  The position will be based in Salisbury, MD at Corporate Headquarters.

Principal and Essential Duties & Responsibilities

  • Advance innovation pipeline, ensuring key initiatives are moving forward on or ahead of schedule
  • Play key role in long-term strategic planning, especially as it pertains to the innovations funnel
  • Identify quality improvement and renovation opportunities to strengthen brand performance vs competition
  • Work closely with key members of base marketing, sales and trade teams to ensure strong launch and commercialization plans
  • Cultivate a collaborative of impassioned cross-functional partners with who do their best work
  • Support, coach, and develop direct report

Education and Experience Requirements

  • A minimum of a Bachelor’s Degree is required – preferably in Marketing or related field.  MBA beneficial.
  • 7+ years of experience in the CPG industry building great brands
  • Experience managing innovations process from ideation to launch
  • Experience directing complex projects involving varied stakeholders and cross-functional teams, with a proven ability to execute with excellence
  • Exceptional verbal and written communication skills, including the ability to convey ideas and information clearly, concisely and persuasively
  • Passion for food, the consumer, and our brand!

Perdue Farms, Inc. is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.


Nearest Major Market: Salisbury