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Central Regional Sales Manager

Date:  Aug 13, 2019

Cleveland, OH, US, 44101

Req ID:  1498
Job Function:  Sales & Marketing

Niman Ranch supports a community of more than 720 independent farmers and ranchers who raise pork, beef and lamb traditionally, humanely and sustainably to deliver the finest tasting meat. Niman Ranch is part of Perdue Farms, a family-owned company heading into it's second century of growth and innovation.


The primary focus is retail sales & activity support with key Niman Ranch retailers, distributors, and brokers. Duties will include: working in the market with local distributor teams/sales reps, working closely with the Sales Director to build sales and brand loyalty and assisting with sales & marketing key relationships. The individual will be responsible for establishing and maintaining customer relationships with assigned key customers. Enhances and supports partner retail sales by providing point-of-purchase and store audits. 

Principal and Essential Duties & Responsibilities
  • Sell the complete line of fresh Beef, Pork & Lamb and processed items into all qualified stores in the region, with a major focus on the top 15 processed items, Deli & Charcuterie.
  • Work with Sales Director to set priorities that will drive the velocity of key items with promotions, POS and other sales, and marketing tools on an on-going basis.
  • Provide merchandising support to key customers with the placement of Niman Ranch POS.
  • Maintain contact and CRM database with all stores and communication of programs to assure success.
  • Seek out new store opportunities, present Niman Ranch programs and secure new placements within existing as well as new customers.
  • Provides clear verbal and written information by reporting growth, expansion, or changes within customers in assigned territory.
  • Maintains quality standards/results by following and enforcing standards.
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
  • Enhances merchandising and organization reputation by accepting ownership/responsibility for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
  • Support the region’s overall growth by assisting with retail calls, distributor events and other sales support functions in the territory.
  • Determines call schedule by reviewing priorities with Sales Director: discussing special instructions, product promotions, new products, and price changes.
  • Maintains customer relationships by visiting with store managers, department managers, and associates; answering their questions; responding to special requests; describing product features.
  • Maintains store shelves by observing displays of Niman Ranch products; removing damaged or freshness-dated products; tidying store shelves; providing an optimum display of products.
  • Maintains display inventory by restocking shelves with product from inventory; observing inventory levels; prompting store management to reorder when levels appear low; arranging for return and credit for damaged products.
  • Ensure prompt and equitable disposition of customer complaints or problems
  • Completes call report by observing display and pricing of competitors' products.
  • Helps Sales Directors with special promotions, conducting & coordinating demos/selling events, distributor and end-user training, checking daily on special promotions; observing customer reaction to special promotions; forwarding observations to management.
Minimum Education

Bachelor’s degree in Sales or Business and minimum 3-5 years of retail food merchandising & CPG experience

Experience Requirements
  • Must have a solid understanding and experience in the meat/perishable industry.
  • Proficiency in written & verbal communication
  • Proficient knowledge and experience with Microsoft Office (Outlook, Excel, Word, PowerPoint)
  • CRM expertise, preferably with SalesForce
  • Must have a solid understanding of customer-focused and fact-based selling, including syndicated data.
  • Must be a reliable self-starter & determined to win
  • Must be located near a major airport hub.
  • Must have a valid driver’s license and a vehicle for traveling. Monthly travel reimbursement is provided
Experience Preferred
Environmental Factors and Physical Requirements

Would work out of a home-based office. Phone and laptop are provided. Willing to travel 50%-75%, often daily, within territory with often early morning or late evenings required; some overnight trips and weekends; and travel quarterly to team meetings outside of the region. Must be able to rent a car. Will be occasionally subject to meat cutting environment conditions (wet floors, cooler temperatures, loud noises, meat cutting equipment). Constant interruptions are normal. This is an initial-level position responsible for building and supporting brand sales within a specific territory. The right candidate starts here to gain experience within the Niman Ranch company with upward mobility based-on performance


Perdue Farms, Inc. is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Nearest Major Market: Cleveland