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Category Manager/Trade Specialist

Date:  Jun 24, 2022

Wesminster, CO, US, 80234

Req ID:  53174
Job Function:  Sales & Marketing

Niman Ranch supports a community of more than 720 independent farmers and ranchers who raise pork, beef and lamb traditionally, humanely and sustainably to deliver the finest tasting meat. Niman Ranch is part of Perdue Farms, a family-owned company heading into it's second century of growth and innovation.


The Category Management/Trade Specialist is an internal sales support position that reports to the Vice President of Sales. The position will be focused on customer specific trade/pricing programming, utilizing syndicated category data and consumer industry trends and assisting in identification of customer targets and voids in current distribution. The position will have regular interacting with marketing, finance, operations and foremost the sales team in a business development role. Experience in meat /CPG industry is a plus and syndicated data knowledge required.

Principal and Essential Duties & Responsibilities

  • With the VP of Sales and the sales team, you will provide input and take direction in developing the customer specific trade programs that are aligned to established net revenue and margin objectives.
  • Deliver customer specific sales presentations to the sales team with the customer specific trade programs and fact-based category insights for targeted new distribution at current partners and/or customers along with prospective accounts.
  • Responsible for delivering scheduled and ad-hoc sales reporting needs as deemed by the sales leadership team.
  • Works with VP Sales, marketing and operations to provide category insights for product development process.
  • Works with marketing to provide reporting to measure results of account specific marketing initiatives.
  • Ensure the communication of marketing support and brand initiatives are incorporated throughout the sales materials and customer presentations.
  • Continuously improves skills by participating in training classes and seminars as deemed necessary in the developmental plan. These training opportunities will be a combination of both internal Perdue Corporate leadership and development programs accompanied by select external opportunities

Experience Requirements

  • Related Bachelor’s degree and at least two years of successful CPG Sales experience in Category Management/Insights/Strategy.
  • Demonstrated knowledge of category management practices and tools, including SPINS, IRI and/or Nielsen POS and Panel data, Kantar/Mintel and shopper card data.
  • Advanced Proficiency with Microsoft Excel and PowerPoint.
  • Demonstrated analytical capability.
  • Ability to work successfully and efficiently in conditions which include multiple and sometimes conflicting priorities.
  • Ability to leverage multiple data sources, identify key opportunities and create action-oriented recommendations and selling stories.
  • Experience providing industry, consumer and customer trends to develop strategies and action plans.

Experience Preferred

Experience in meat /CPG industry is a plus.


Perdue Farms, Inc. is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Nearest Major Market: Denver